Header - Build a Custom Title
<?php
// Do NOT include the opening php tag
remove_action( 'genesis_site_title', 'genesis_seo_site_title' );
add_action( 'genesis_site_title', 'child_seo_site_title' );
/**
* Remove title, add <span> inbetween Buzz.
* Then add title back to header.
*
* @author Greg Rickaby
* @since 1.0.0
*/
function child_seo_site_title() {
echo '<h1 id="title"><span>Buzz</span>Montgomery.com</h1>';
}