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<!--Start Tweet--><a href="TWEET_URL" target="_blank" style="color: #36bff7; text-decoration: none; font-family: 'Open Sans',Helvetica, arial, sans-serif; font-style: italic;">Bringing in more dollars is an obvious bonus, but there are other reasons why nonprofits should focus on building a community of recurring donors. <img src="https://35fcfa52d85722e77b8c-175997b3150e06e0678adc6551742695.ssl.cf2.rackcdn.com/edu/share-tweet-2.png" width="16" height="auto" style="border: 0; outline: 0;"></a><!--End Tweet-->

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<p style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 1.8; color: #727e83; margin-bottom: 30px; text-align: center; font-style: italic;">Suggested Reading: <!--Start Text Link--><a style="color: #36bff7; text-decoration: none; font-family: 'Open Sans',Helvetica, arial, sans-serif;" href="http://www.classy.org/blog/grow-donor-lifetime-value-recurring-donations/" target="_blank">How to Grow Donor Lifetime Value with Recurring Donations</a><!--End Text Link--></p>
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<p style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 28px; margin-bottom: 25px; color: #444b55; display: inline-block;">or&nbsp; <a style="color: #36bff7; text-decoration: none; font-family: 'Open Sans',Helvetica, arial, sans-serif;" href="MAILTO_URL" target="_blank">Forward to a Friend</a></p>
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<p style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 2.2; color: #444b55; margin-bottom: 30px; font-weight: bold;">In 2014, the average online one-time gift was $104. In that same year, the average monthly gift was $23 per month, or $276 annually, according to M+R’s 2015 Benchmark Report.</p>
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<li style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 28px; color: #727e83; text-align: left; margin-bottom: 25px;"><strong>LIST_ITEM_HERE</strong></li>
<li style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 28px; color: #727e83; text-align: left; margin-bottom: 25px;"><strong>LIST_ITEM_HERE</strong></li>
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<!--Start Text Link--><a style="color: #36bff7; text-decoration: none; font-family: 'Open Sans',Helvetica, arial, sans-serif;" href="LINK_URL" target="_blank">LINK_TEXT</a><!--End Text Link-->

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<p><img style="max-width: 100%; height: auto; display: block;outline:0;border:0;" src="http://cdn2.hubspot.net/hubfs/190333/ecourses/recurring-giving/email-03-screenshotnuru1.png" alt="IMAGE ALT TEXT"></p>
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<p style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 1.2; font-weight: bold; color: #44505d !important; text-align: left; text-transform: uppercase; letter-spacing: 1px; margin-top: 10px; margin-bottom: 5px;">Headline 3</p>
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<p style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 24px; font-weight: 400; color: #44505d !important; text-align: left;">Headline 2</p>
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<p style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 32px; line-height: 1.3; font-weight: 400; color: #44505d !important; text-align: center;">The Value of Recurring Giving</p>
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<p style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 2.2; color: #727e83; margin-bottom: 30px;">We hope you’re excited to jump in and start mapping out your MRR campaign strategy. <strong>Keep an eye out for lesson #2, which will be delivered to your inbox tomorrow.</strong></p>
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<li style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 28px; color: #727e83; text-align: left; margin-bottom: 25px;">LIST_ITEM_HERE</li>
<li style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 28px; color: #727e83; text-align: left; margin-bottom: 25px;">LIST_ITEM_HERE</li>
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<p style="font-family: 'Open Sans', Helvetica, sans-serif; font-size: 16px; line-height: 2.2; color: #727e83; margin-bottom: 30px;">TEXT_HERE</p>
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